2018 Economic Impact Report

Tourism Industry's Contributions in Napa Valley

Visit Napa Valley sponsors an in-market survey every other year to assess tourism's economic impact on the Napa Valley. This research is conducted by Destination Analysts, a San Francisco based company specializing in tourism market research and intelligence. Below is a snapshot of the most recent 2018 results.

Download the full Economic Impact report:  2018  |  2016  |  2014  |  2012

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NV Visitor Spending infographic


NV Tax Collections & Spending infographic