Tourism in Calistoga
From thermal water mud baths and alfresco lunches, to tasting rooms and outdoor adventures, travel experiences help fuel Calistoga’s economy.
Despite losses due to COVID-19 business closures and community lockdowns, Calistoga is well-positioned for recovery. In 2020, visitors spent $846 million across Napa Valley supporting Calistoga’s hospitality businesses and injecting over $5.3 million in hotel tax revenue for Calistoga’s general fund.
That revenue helps fund essential municipal services throughout Calistoga – which include public safety, infrastructure, development, local libraries, and more – that benefit all Calistoga residents.
Prior to the pandemic, tourism supported more than half of Calistoga’s general fund. When the threat from coronavirus ends, travel will rebound and the economic impact of tourism in Calistoga will continue to trend upwards.
Between the locals who grew up in the area and visitors who fell in love with Calistoga's rustic-yet-refined vibe and wanted to stay, it takes all types to keep Calistoga's tourism industry running and thriving.
Owner of Buster's Southern BBQ Charles Buster Davis, for instance, created the perfect place to beef up on barbecue before setting out on a day of wine tasting. Just down the street, Jacey Ohlinger, tasting room lead at Tank Garage Winery, pours an ever-changing lineup of wines in a retro Calistoga gas station. Meanwhile, Calistoga native Tara Pelter sells Napa Valley wine to visitors from across the globe. Learn more about the individuals at the heart of Napa Valley's tourism industry.